Blog Category:
Branding and Brand Management
Brand Fails of 2021 and How To Avoid Bad Branding
A brand fail is, at worst, a mild annoyance to the average consumer. Most consumers...
5 Hotel Branding Strategies That Will Inspire Your Audiences To Travel
Whether an island resort or a restaurant in the Rockies, if you manage a hospitality...
How To Create Hype For Your New Product Launch
Are you launching a new product? Do you want to get the word out? Then...
Brand Alignment: 5 Elements of Branding
Successful brands are well defined, relevant and reflect the five elements of branding: position promise...
How SEO Supports Your Brand Strategy
First things first, Search Engine Optimization and Brand Strategy are not mutually exclusive. Like chocolate...
Worst Brand Failures of 2020 and What You Can Learn
Sorry to go all Midwest on yah, but… Geez Louise! Did this year suck, or...
The Ultimate Guide to Pet Branding and Marketing
How to use Branding to Grow Your Pet Industry Audience People are OBSESSED with their...
Advice for Aligning Your Brand with a Social Cause
Thinking way back to New Year’s 2020, there were some big expectations placed on the...
VisualFizz’s Best Marketing Advice for Industrial and Construction Brands
Marketing Tips for Brands that Build It’s 2020, and while we may not have the...
How to Not Suck – How Brands Can “Stay Woke” in 2020 and Beyond
What does “Staying Woke” mean? In the least amount of words possible, it means Trying...
5 Ways to Incorporate Pantone’s “Living Coral” Into Your Branding
Pantone announced their color of the year for 2019 as Living Coral – so we put together...
4 Holiday Marketing Strategies to Implement for 2020
The holidays are upon us. Grab your tinsel, break out your best roasting pan, and...