Back to Case Studies

Design for Auto Manufacturer

Created a visually engaging deck to sell a major product through storytelling on an extremely tight timeline

The Problem

Toyota needed a quick turnaround on creative work to share a new car release with regional dealership.

The Solution

Create a presentation that would wow the team and get the excited about the new 2019 Avalon.

The Result

A Visually engaging deck that used storytelling to sell the product, completed on a tight schedule.

Overview of The Brand

Toyota has been a leading auto brand in the US for decades. However, despite record low unemployment and a growing economy, the midwest auto market is sluggish, and Toyota hasn’t been the only car manufacturer to see sales lag. Toyota wanted to revitalize their sales field and dealership owners at a training conference where they introduced 2019 vehicles. However, shifting timelines and regional differences between dealerships meant they didn’t have a presentation ready for the conference – and the date was quickly approaching.

The Partnership With VisualFizz

Toyota came to VisualFizz with a request to build the presentation that would introduce the 2019 Avalon to dealership owners. VisualFizz worked on an extremely condensed timeline, and was available to react and redesign slides based on real-time feedback. Toyota was looking for creative guidance on the feel of the deck, and strategic thinking around how the content would flow. VisualFizz concepted a deck that worked within the Toyota brand, but pushed the boundaries on graphics and typefaces. It was extremely important to make sure the presentation was engaging and would excite the sales field, as well.

A Custom Tailored Solution

VisualFizz created a deck that incorporated positive press, bold graphics and strong design to help guide the conference and ensure a lively discussion. A key part of the project was getting the work done on time, and reacting immediately to feedback. The end result? The deck was drastically different from anything that had been used at a conference like this before, and got a great response from the team.

The Result?

The regional Toyota team informed us that the presentation went very smoothly and received a number of comments of how well the new, updated presentation looked. They were also very pleased with the speed and flexibility of our agency, as they wanted to step away from their agency of record for this project.



Toyota Motor Corporation is a Japanese multinational automotive manufacturer headquartered in Toyota City, Aichi, Japan. It was founded by Kiichiro Toyoda and incorporated in 1937. Toyota is one of the largest automobile manufacturers in the world, producing about 10 million vehicles per year.
Visit Website

Services Performed

Upgrade Your Marketing

Chat with a team that understands well-developed full-service marketing.

Contact Us

Contact VisualFizz

"*" indicates required fields

Interested in learning more about our services?*

Similar Case Studies

Content and Creative Design + UX
VisualFizz streamlined the sales process by delivering a slick and cohesive set of materials with consistent messaging, information and branding across all materials.
Suite of Effective Sales Materials
Communications with Prospective Clients
Onboarding and Training Processes
Read Case Study
SEO and Website Optimizations
Wise Systems
Thanks to VisualFizz’s exhaustive SEO and web optimization efforts, Wise Systems has seen a nearly 21% increase in lead form submissions, as well as an uptick in organic traffic.
Increase in Quality Leads
Improved Google PageSpeed Score
Average Page Position Improvement on Google
Read Case Study
PPC, Paid Social, and Branding
GG Leagues
"VisualFizz was extremely invested in our company which is unique to find from agencies. We felt they cared about us and the outcomes of our business."
Increase Link Clicks Leading to The Website
Paid Search Strategy
Decreased Cost Per Lead by 97%
Consistent Branding
Established a Strong Customer Base
Better Visuals
Created Enhanced Experience for Brand
Read Case Study