International Hotel Marketing
Client: Branches of International Hotel Chain These destination hotels needed to increase sales from online and mobile channels, but hospitality marketing can be tricky due to brand and franchise regulations. Our team had to become fluent in the hospitality industry’s policies while carefully avoiding trademarked terms. Creative organic social campaigns were created to increase business page engagement and build a large social following for the individual hotels. Tactics: -PPC Advertising -SEO -Social Media advertising The Result? -Increased web traffic and better lead generation that led to more bookings at the individual hotels.