eCommerce Luxury Children’s Clothing Company
Client: e-Commerce Luxury Children’s Clothing Company This luxury children’s clothing brand already had an e-commerce site, but they weren’t reaching the right people. They asked us to help them reach high-income parents and grandparents who want only high quality clothing for the special children in their lives. Every aspect of the brand’s campaigns was optimized for the best time of day, day of the week, and month of the year, ensuring a maximized budget and the highest ROI possible. Tactics: -A campaign that targeted affluent parents and grandparents -A campaign schedule that optimized the best time of day, day of the week and month of the year to reach the target market. The Result? -Increased Sales and Improvements to ROAS. -The client gained valuable insight about peak sale seasons and market fluctuation. -Growth of their email marketing lists allowing for greater newsletter and email advertising campaigns.